Axe Your Packs

The Point

Moving forward often requires placing our favored pet projects on the chopping block to move forward without them.

It’s easy to see which projects need the axe, but accepting so proves more difficult. Right away, we know what costs more and can’t carry its own weight—which projects don’t sow “good karma” (so to speak) and which ones generate the necessary buzz of a “freemium” business model.

The keepers stay afloat, being able to generate and lift. Some things need carrying in their beginnings, but you can only carry so much baggage. Axe whatever weighs more than you can carry.